STAND. COM. REP. NO.1390-02
RE: S.C.R. No. 34
Honorable Calvin K.Y. Say
Speaker, House of Representatives
Twenty-First State Legislature
Regular Session of 2002
State of Hawaii
Your Committee on Legislative Management, to which was referred S.C.R. No. 34, S.D. 1, entitled:
"SENATE CONCURRENT RESOLUTION REQUESTING A STUDY OF PRIVATE SECTOR SPENDING TO ADVERTISE AND PROMOTE HAWAII AS A VISITOR DESTINATION,"
begs leave to report as follows:
The purpose of this concurrent resolution is to request the Legislative Reference Bureau to study, from 1997 through 2001, the level and scope of private sector spending to advertise and promote Hawaii as a visitor destination.
The Department of Business, Economic Development, and Tourism testified in support of this concurrent resolution. The Hawaii Tourism Authority supported the intent of this concurrent resolution.
Your Committee believes that such a study is necessary since very little information is available regarding private sector spending to advertise and promote Hawaii as a tourist destination. Your Committee is also cognizant of the fact that the private sector may be reluctant to cooperate in such a study and that the private sectors' failure to participate may cause the results of the study to be skewed. Nevertheless, your Committee believes that this study will provide other valuable information that will be useful in assisting future cooperative ventures between the private sector and the State in promoting tourism.
As affirmed by the record of votes of the members of your Committee on Legislative Management that is attached to this report, your Committee concurs with the intent and purpose of S.C.R. No. 34, S.D. 1, and recommends its adoption.
Respectfully submitted on behalf of the members of the Committee on Legislative Management,
NATHAN SUZUKI, Chair