51              
HOUSE OF REPRESENTATIVES             H.R. NO.              
TWENTIETH LEGISLATURE, 1999                                
STATE OF HAWAII                                            
                                                             
________________________________________________________________
________________________________________________________________


                     HOUSE  RESOLUTION

  REQUESTING THE FORMATION OF A TASK FORCE ON THE CREATION OF A
    UNIFORM EXPORT LOGO FOR HAWAII COMMODITIES.



 1        WHEREAS, Hawaii agriculture has transformed itself into an
 2   industry where export markets, both nationally and
 3   internationally, are being secured by many companies; and
 4   
 5        WHEREAS, there is discussion by numerous commodity groups
 6   about developing an export logo to identify and distinguish
 7   products from Hawaii; and
 8   
 9        WHEREAS, the formation of the Commodity Advisory Group,
10   under the guidance of the Hawaii Farm Bureau Federation, the
11   Hawaii Agricultural Research Center, the Hawaii Food
12   Manufacturers' Association, and others is an attempt to bring
13   together the various commodity groups to address common issues;
14   and
15   
16        WHEREAS, the Commodity Advisory Group is the perfect venue
17   for discussion of developing an export logo that can be used
18   uniformly by all commodity groups; and
19   
20        WHEREAS, the Commodity Advisory Group would be an
21   excellent choice to examine what export logos are currently
22   being used, such as the "Made in Hawaii" logo, which can be
23   modified to meet the needs of different commodities as well as
24   providing the important elements of identity and enforcement;
25   and
26   
27        WHEREAS, once a determination is made by the Commodity
28   Advisory Group, the export logo should be used by all groups to
29   be the single identifying mark of a true product of Hawaii;
30   now, therefore,
31   
32        BE IT RESOLVED by the House of Representatives of the
33   Twentieth Legislature of the State of Hawaii, Regular Session
34   of 1999, that the Commodity Advisory Group is requested to
35   establish a task force to address the issue of current export
36   logos and devise a common logo useable by all Hawaii commodity
37   exporters; and
38   

 
Page 2                                            51
                                     H.R. NO.           
                                                        
                                                        

 
 1        BE IT FURTHER RESOLVED that the task force is requested to
 2   include representatives of the Department of Agriculture, the
 3   Hawaii Farm Bureau Federation, the Hawaii Food Manufacturer's
 4   Association, the Hawaii Agricultural Research Center, and all
 5   Commodity Advisory Group member groups; and
 6   
 7        BE IT FURTHER RESOLVED that the Commodity Advisory Group
 8   is requested to report the task force's findings and
 9   recommendations to the Legislature twenty days prior to the
10   convening of the Regular Session of 2000; and
11   
12        BE IT FURTHER RESOLVED that certified copies of this
13   Resolution be transmitted to the Commodity Advisory Group, the
14   Department of Agriculture, the Hawaii Farm Bureau Federation,
15   the Hawaii Food Manufacturer's Association, and the Hawaii
16   Agricultural Research Center, and all Commodity Advisory Group
17   members.
18   
19   
20   
21                           OFFERED BY: ___________________________